Creative Outdoor Advertising

Concept and technology innovation

Outdoor advertising in the advertising media status should not be overlooked, in 2017 International Printing and Packaging Innovation Festival, China Business Advertising Association President Mr. Li Xisha pointed out: “outdoor advertising is the city’s makeup artist, it luster for the city, let the city full of vitality and magic. ”

outdoor advertising

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Concept and technology innovation is the secret of outdoor advertising to maintain the influence.

Concept innovation to break the “advertising” in the narrow definition, advertising is to guide consumption, but the essence of advertising is to guide new and healthy life, is to guide the new, more scientific, better way of life. Many excellent outdoor advertising fully embodies the concept of innovation, through a variety of ways to guide you more healthy, better, more scientific life.

Some ads are healthy.

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health advertising

Some ads are very public benefit.


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Some ads are very image.

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Some ads are convenient.

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Can not be ignored is that technological innovation is reflected in the concept of innovation to a strong support.

The creative performance of outdoor advertising continuous breakthrough in the three-dimensional and anthropomorphic aspects, with a vivid picture closer to the distance between consumers, with a vivid scene to create interactive, so that the Internet, large data, new media technology in outdoor advertising show.

The use of internet technology, mobile terminal technology, new media technology to outdoor media is the most important and urgent task of outdoor advertising development, but also outdoor advertising to improve the level of professional production level of technological innovation and breakthroughs in technological changes. The progress of printing technology to outdoor media to consumers more real and clear feelings and more cultural affinity.

For more detail information, please consult to MFG Advertising Printing Co., Ltd. or mail to:

Fabric Digital Printing Technology

Fabric Digital Printing as a new printing technology is rapidly rising. Pattern individualy, colorful, fast production and other characteristics, are digital printing products to win more market advantage. So, do you really understand fabric digital printing technology?

Classified by printing
From the fabric digital printing methods, there are three common ways: digital direct injection, thermal transfer and cold transfer.

Digital direct injection method
Digital direct injection method is the use of digital printing technology directly on the printing material inkjet print figures, patterns and so on. The digital direct injection method is suitable for dispersing ink, acid ink, paint and active ink, and direct inkjet printing on semi-finished textile. The specific process is that according to the type of textile to select the corresponding ink, the design pattern, sizing, through the digital printing machine direct inkjet printing, and then drying, steaming, washing, drying, plus soft type and other technology.

Thermal transfer method
Thermal transfer is one of the more common methods of printing. The process is to first print ink on the paper, and then thermal transfer printing machinery to the paper on the pattern transfer to the textiles. The advantage of thermal transfer is that the printing accuracy is relatively high, but the printing efficiency is low, only applicable to polyester or polyester-containing high textile, which transfer fabrics are semi-finished products and no softener, softener agent may affect the coloring rate of thermal transfer.

fabric digital printing
Cold transfer method
As thermal transfer, cold transfer methods need to first print on the paper to print out a good pattern design, and then special equipment will be printed paper and textile fabrics to achieve the transfer of patterns.

Digital printing divided by ink type
According to the type of ink used in digital printing, digital printing process is divided into five categories: active digital printing, acid digital printing, painting digital printing, dispersed digital thermal transfer printing and disperse direct printing. The corresponding process characteristics are related to the type of the selected printed fabric and the type of ink.

Dispersed digital printing is one of the most commonly used way, the current digital printing field used more than 50% for the dispersion of dye inks, disperse dyes is a class of low water-soluble, dyeing with the role of dispersants, So that it is in the form of tiny particles in the water, and was highly dispersed state. Dispersed digital printing process is generally applicable to polyester fabrics, such as decorative cloth, banner cloth, banners, and nonwovens, ceramics and other materials.

fabric digital printing factory

With the fabric digital printing technology and equipment updates, fabric digital printing products will show more market advantage.

For more detail information, please consult to MFG Advertising Printing Co., Ltd. or mail to:

Printing Industry New Concern

Print on the fabric

In the printing industry, the fastest growing and most profitable new areas are: textile printing, from household items, decorative fabrics, curtains and carpets, to retail outlets and even exhibitions, where fabric products are easy transport and installation, low cost, it is easy to replace the traditional signs.


2017 customers major concerns

Diversification is what everyone thinks. However, so many different options, there are many need a lot of cost, print business how to plan the next steps? In the eyes of the buyer what to pay attention to the matter, how can the best to be satisfied?

Cutting-edge applications

A lot of inkjet print shops want to outperform their competitors, not just to provide excellent customer service, reliable delivery deadlines, fair prices, worry-free installation, but also through the investigation (and investment) new applications in order to expand possible print range, breaking the original print product boundaries, so that consumer groups have been to keep surprises and joy. So what are the opportunities and challenges that these particular applications can bring? What are the most promising major profit projects in the future?

Digital printout maximizes

The formula is simple: the more you print, the higher the quality of the inkjet print, the more profitable of the inkjet print shop. In order to ensure a large number of output and smooth production capacity, inkjet printing shop will usually use a variety of high-end printing hardware, software and workflow systems. But what are the specific ways to make inkjet printers improve their production, even to improve resolution, quality and efficiency?

Best practices for color management

It is not a simple matter to have a color reproduction of a product produced by a printer. In general, the workflow is an arduous task for any inkjet print shop. Failure to ensure a consistent color or the inability to build a workflow from file to output can lead to production in trouble, slowing down the entire production operation, resulting in costly re-printing, resulting in business losses. Given that these are critical, how can a print service provider ensure accurate color matching across a variety of substrates and multiple machines and equipment, and how can repeat customers get the same color at different times?

For more detail information, please consult to MFG Advertising Printing Co., Ltd. or mail to: